Pentax K-r 12.4 MP Digital SLR Camera with 3.0-Inch LCD and 18-55mm f/3.5-5.6 Lens (Red)

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The compact, lightweight Pentax K-r is simple to use with Auto Picture, Scene, and Custom Image Processing modes that consider the guesswork from shooting stunning images while still offering a high level of manual and priority control. The K-r provides a number of new and improved features including a timely framerate, high ISO sensitivity, responsive autofocus, an improved 12.4-megapixel low-noise sensor and widescreen HD video capture that get it a stride above an entry-level DSLR camera.

Key features in the Pentax K-r that are new or happen to be improved upon from your most recent entry to mid-level Pentax DSLR models include:

Large 3-inch LCD with 921,000 dots of resolution
Faster high speed 6 FPS framerate that captures 25 images in a single sequence
A maximum 1/6000 second shutter speed
Viewfinder focus point indicator
Improved in-camera HDR image capture together with a Night Scene HDR mode
High sensitivity 100-25600 ISO range with improved noise performance in the new 12.4 megapixel CMOS sensor
Versatile dual-power-source design, that provides the option of the rechargeable lithium-ion battery or four AA-size power supply (using optional AA Battery Holder D-BH109)
Infrared bandwith compatible using the IrSimple high-speed infrared data transmission system for wireless data transfer to the web or any other IrSimple-compatible devices (includes a match-game between two Pentax K-r's).
Other important features with the new K-r models include: widescreen 720p HD video at 25 FPS; Pentax-original Shake Reduction mechanism for sharp, blur-free images that actually works with every Pentax lens ever made; Dust Removal mechanism, to shake dust from the CMOS image sensor; Highly responsive and accurate 11 point SAFOX IX autofocus system with dedicated AF assist lamp; and wide selection of in-camera image processing and special effects filters.

With a very portable, compact and lightweight body inside a range of colors, the K-r holds appeal for busy parents, family memory-keepers, travelers and anyone who reflects personal style in most their pursuits including their journey into photography or videography being a skill or hobby.

Pentax K-r Highlights

High-quality, true-to-life image reproduction
The K-r incorporates a fresh generation CMOS image sensor with 12 megapixels and the high-performance PRIME (Pentax Real Image Engine) II imaging engine for accurate and high-speed data processing comparable to that of upper-level Pentax digital SLR models for high-quality images. The camera also provides a wide sensitivity range between ISO 200 and ISO 12800 that could possibly be expanded from ISO 100 to ISO 25600 by way of a custom function.

Compact, lightweight body
Even while using 23.6mm x 15.8mm image sensor, the K-r features a compact, lightweight, stainless-steel chassis with in-body Shake Reduction in the space-efficient design.

High-speed continuous shooting at approximately six images per second
The K-r's high-speed continuous shooting mode records as numerous as 25 images (in JPEG recording format) in the single sequence in a maximum speed of approximately six images per second (fastest coming from all entry-class models) for sharp, crisp images of fast-moving subjects.

High-precision AF system
The K-r's high-precision, wide-frame SAFOX IX autofocus system features 11 sensor points (with nine cross-type sensors positioned in the middle) for pinpoint focus on the subject. The K-r is also equipped with a spotbeam projector to help the AF system in poorly lit locations. Accuracy and speed of contrast AF operation during Live View shooting is enhanced which has a new-generation image sensor and drastic upgrading of AF algorithms.

Bright, clear optical viewfinder
The Pentax-original finder optics and the renowned Natural-Bright-Matte focusing screen guarantee the K-r's viewfinder offers a bright, clear subject image at 0.85X magnification and with a 96% field of view. The viewfinder offers excellent visibility during bright outdoor locations and offers delay-free, real-time display from the subject's image. This is helpful when shutter release timing is crucial such as with sports photography. The in-focus point is indicated as being a red point inside viewfinder for at-a-glance confirmation.

Large, easy-to-view 3-inch LCD monitor with wide-view design
The K-r comes with a large, high-resolution color LCD monitor with approximately 921,000 dots and its particular wide-view design assures a definite view in the monitor image from approximately 170 degrees horizontally and vertically, so that it is particularly valuable in low- and high-angle applications during Live View shooting.

Versatile dual-power-source design
In addition towards the rechargeable lithium-ion battery, allowing the photographer to capture approximately 560 images with a single recharge,* the K-r can also be powered by four AA-size batteries using optional AA Battery Holder D-BH109.
* Based around the Pentax in-house testing conditions conforming to the CIPA standards, employing a rechargeable D-LI109 Lithium-Ion Battery.

Pentax-original Shake Reduction mechanism for sharp, blur-free images
The K-r features the Pentax-developed SR (Shake Reduction) mechanism, which effectively compensates the adverse effect of camera shake by around approximately four shutter steps. This innovative mechanism extends its good things about almost all Pentax interchangeable lenses--even those created for film-format cameras.* The K-r produces sharp, blur-free images even under demanding conditions prone to camera shake, including when using a telephoto lens, shooting within the dark without flash illumination, and shooting sunsets.
* Lenses compatible using this mechanism: Pentax K-, KA-, KAF-, KAF2- and KAF3-mount lenses; screw-mounted lenses (with an adapter); and 645- and 67-system lenses (with an adapter). Some functions is probably not provided with certain lenses.

Innovative image-processing functions to make distinctive photographic expressions
(1) Custom Image function for distinctive finishing touches The K-r features the Custom Image function allowing users to pick a desired finishing touch for a particular image which has a selection of nine custom image modes including Bleach Bypass, which is made to create a dramatic visual effect used moving pictures.
(2) Versatile Digital Filter function The K-r's Digital Filter function allows users to process recorded images in a very selection of creative ways and provide highly creative visual expressions--without a computer. Users may choose from 18 filters, including a whole new Starburst, Sketch and Posterization and could now apply filter upon filter, one after another, to a image for further creative results.
(3) Cross Process mode with three options The K-r features the unique Cross Process mode that automatically shifts photographic parameters per exposure to create eye-catching images with dramatic colors (as with photographs treated with the cross process* in film photography). In addition to "Random", where the results are unpredictable before image continues to be processed, users are in possession of two new options: "Preset" with three different teams of preset parameters; and "Favorite" with user-input parameters.
*A film development technique that uses unconventional film development to develop a distinctive finish with dramatic, stylized colors.
(4) Improved High Dynamic Range function The K-r features the High Dynamic Range function to create one composite image by having an extra-wide gradation range from three images with assorted exposures with no computer. Users may pick from Auto, Standard and Expanded (at three levels) modes to allow for different creative intentions.

Auto Align function
Allows use even with handheld shooting.

High-speed infrared data transmission system
The K-r is the first Pentax digital SLR camera equipped using the IrSimple high-speed infrared data transmission system, which allows users to transfer image data to IrSimple-compatible digital devices and post their K-r images around the web using a cellular phone. This also allows users to exchange image data between two K-r cameras and play a simple match game using image Exif data (such as aperture or shutter-speed values) to judge images and offer techniques and suggestions for better images.

High-quality, HDTV-proportion movie recording at 1280 x 720 pixels and at 25 frames per second
The K-r offers a movie-recording function,* which captures beautiful, true-to-life movie clips in 16:9 high-definition TV proportions (1280 x 720 pixels) at a frame rate of 25 frames per second. This extends many advantages of high-quality SLR photography to the whole world of movie shooting: For example, users may decrease the depth of field to make a subject matter stand out, or use different interchangeable lenses to generate distinctive visual effects. The K-r also assures a larger potential for visual presentation in movies--either over the use of digital filters, like Toy Camera and Retro, to add specific visual effects during shooting, or through the utilization of various movie-editing functions after shooting.
*When the Pentax K-r's AV output terminal is used, movie clips are output at normal resolution. The data have to be transferred to a PC to the playback of movie clips at high-definition TV proportions (1280 x 720 pixels).

Additional Features
User-friendly layout of essential control buttons and levers, all positioned about the camera's grip side for quick, effortless access through the photographer's right hand.
Auto Picture mode, for effortless, automatic selection of the most appropriate shooting mode, even during Live View shooting.
Versatile white balance control, featuring a fresh CTE mode designed to emphasize the dominant color components in the captured images which is most effective with scenes such as sunset.
Automatic compensation of distortion and lateral chromatic aberration (available only with DA-,DFA- and FA Limited-series lenses).
Pentax Digital Camera Utility 4 software package, with RAW-data processing and browser applications.

Brains, meet beauty. The Pentax K-r has it all. On the brain side, it's a powerful DSLR with advanced features like 12.4 Megapixels, HD video, a 2.7-inch LCD display and custom modes and functions.  On the wonder side, taking photos has not looked this good. There's basic black of course. But the K-r also will come in classy white and PENTAX red, with a lot more body colors to come.  The PENTAX K-r competes with higher-end DSLRs and looks great doing it. Now, that’s brilliantly colorful.



12.4-megapixel CMOS sensor; compact, lightweight body
Kit includes 18-55mm f/3.5-5.6 lens
Widescreen 720p HD video at 25fps; powerful automatic shooting modes including Pentax Auto Picture
3-inch LCD with 921,000 dots of resolution; wide range of in-camera image processing and special effects filters
Capture images and video to SD/SDHC/SDXC memory cards (not included)



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